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Ubisoft and Toys"R"Us Teaming Up for New Game Called Toys"R"Us Towers

Developer and publisher Ubisoft has teamed up with retailer Toys"R"Us for the new release video game called Toys"R"Towers. The new game is free-to-play and available to play right now on Facebook and is coming soon to mobile. Players will be challenged as the new manager of a Toys"R"Us store and must carefully manage resources and creating new departments and customer attractions. Players can complete missions to earn experience and sales and level up through seven levels from trainee up to the CEO. Friends can play together by sending important items and resources and helping with weekly giveaways. Players can purchase in-game items with real currency, or play to earn coupons to spend at real Toys"R"Us stores. Read on for more details, and check out Toys"R"Us Towers today on Facebook!

“We’re excited to partner with Toys“R”Us and bring a great game with real-world benefits to players with Toys“R”Us Towers,” said Chris Early, vice president of digital publishing, Ubisoft. “Toys“R”Us Towers delivers a fun gaming experience that both social gamers and fans of the iconic toy store will enjoy, along with some incredible discounts at Toys“R”Us, just in time for the holiday season!”

“Toys“R”Us Towers offers a unique way to receive savings at physical retail locations, and extends our brand to the social gaming community,” said Michael Scharff, senior vice president, new ventures, Toys“R”Us, Inc. “We’re pleased to partner with Ubisoft to engage our customers, including our more than 3.4 million Facebook fans. Avid Toys“R”Us shoppers can now experience the excitement of building, managing and working in their very own toy store through this fun new game and be rewarded with great deals and discounts to use at our stores nationwide.”

For more information and to play the game for free, check out the official Toys"R"Us Towers Facebook page.

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