The Powell Group Announces A Licensing Partnership With IDW Publishing

The Powell Group has announced that they have signed a games licensing agreement with IDW Publishing. IDW Publishing is known for their best-selling comic brands which are based on movies, games and toys. Powell Group will now be working with the company to deliver these new titles to your home through tablets and consoles.






From the Press Release
Games consultancy company The Powell Group today announced that it has formed a licensing partnership with IDW Publishing, America's fourth-largest comics publisher. The company will be the primary liaison to bring IDW's properties to games across all platforms, including mobile and console.

IDW is recognized as one of the industry's leading publishers, widely celebrated for its best-selling licensed comics, creator-owned titles and revolutionary art books. Along with offering top licensed comic brands based on movies, games and toys, IDW has built a catalog of hundreds of company-owned titles and characters that lend themselves to games. Powell Group will work with IDW to bring these titles to tablets and consoles worldwide.

"IDW's roster of titles and properties is exceptional, and we look forward to helping leverage their strong IP to deliver creative, boundary-pushing games to a global audience," said Jay Powell, founder and CEO, The Powell Group. "By using these strong licenses, combined with our expansive network of the world's most talented developers and publishers, we will bring these great stories off the pages of comic books and into the hands of gamers."

"Jay's team at The Powell Group has an incredible amount of experience in dealing with major licenses," said IDW Publishing's Ted Adams, publisher and CEO. "Their deep understanding of brands combined with exceptional client services makes them an ideal partner for us, and we are excited to be able to work with them to deliver interactive content that not only perfectly meshes with our comics and graphic novels, but can also be cross-promoted within our products."

To learn more, visit the official The Powell Group website.