From the Press Release
Mobile social gaming leader Storm8 today announced the launch of Storm8 Publishing, its third-party publishing business. Storm8 Publishing will provide marketing, distribution, live operations, monetization and design expertise to promising developers. With more than 50 million monthly active players worldwide, Storm8 offers one of the largest and most captive mobile social gaming audiences in the world.
The program kicks off with the re-launch of Mad Head Limited’s global hit Tower of Saviors, which has already gained more than 8 million global downloads. With its re-launch on iOS under Storm8’s FireMocha brand in the new name War of Dragons, the game has undergone design optimization to better cater to Western audiences in the U.S., U.K., Canada and Australia. War of Dragons quickly reached the App Store’s Top 25 Free Apps charts within a week of availability in Canada and Australia. The game has just launched in two additional markets: U.S. and U.K.
“Storm8 has mastered the art of developing and distributing enduring mobile games,” said Storm8 CEO Perry Tam. “We have amassed more than 50 million monthly active users who are always eager to try out new games. With Storm8 Publishing, our goal is to select high quality games that our audience will enjoy.”
“Storm8 users are also some of the most enthusiastic and engaged mobile game players in the world,” added Tam. “In 2013 alone, Storm8 consistently had at least 5 games in the Top 100 Grossing list. Together with our partners, we will launch even more mobile games that we hope will remain in the top of the charts for years.”
Storm8 Publishing will select polished, entertaining games to ensure that every title meets the high expectations of Storm8 fans. Publishing partners will have access to Storm8’s experienced teams in marketing and promotion, development, design, analytics, engineering and community to ensure long-term game optimization.
“Tower of Saviors spread like fire across the globe and its global downloads has already exceeded 8 million. At the same time, Storm8 has provided us with additional design and branding expertise to attract players in Western countries through War of Dragons,” said Terry Tsang, Founder of Mad Head Limited. “We’re excited to cooperate with Storm8 and be the very first developer in its publishing program. We look forward to further extending the game’s audience and success to Western markets.”
Storm8 launched its first mobile games in 2009 and remains a top mobile game developer. Many of the company's titles have remained in the Top 100 grossing apps list years after they first launched. Today, Storm8's diversified portfolio consists of more than 40 games, which have been downloaded more than 600 million times by its growing mobile player network.